Traditional clothing is a true symbol of the identity and culture of the people of Gourara. It reflects the simplicity of desert life while also showcasing the richness of the region’s cultural heritage.
The traditional male attire consists of the gandoura, Larab trousers, and chach, garments that embody simplicity, dignity, and the solemnity characteristic of the men of the region.
For women, traditional dress combines Zenata, Arab, and Amazigh influences, creating an artistic harmony that highlights the elegance of Gourara women. Key elements include the jwal, loose jaba, haik, quilted garments, and traditional trousers.
The jwal is the formal women’s attire for special occasions, distinguished by its embroidered threads and vivid or monochrome colors, adorned with symbolic heritage motifs. It is worn with large silver jewelry that enhances its beauty, turning the woman into a living artwork that embodies both authenticity and splendor.